Close Pass Campaign
Cambridgeshire County Council (CCC) will launch the Close Pass Campaign at the end of March / early April and will run for 18 months.
The key focus of the campaign will be to raise awareness of Highway Code Rule 163, which states that drivers should leave at least 1.5 metres when overtaking cyclists at speeds of up to 30mph. It will be an educative approach designed to promote safer behaviours and reinforce that everyone deserves to arrive at their destination safely. This includes bus advertising, fleet branding, VMS signage, a promotional video, social media activity, temporary road signs, PR and a website media toolkit.
If you have any location suggestions for temporary road signage, CCC would be grateful to receive them by the end of June 2026. These would ideally be in locations with a 30mph speed limit, high cycle usage and a higher risk of close passes.
CCC will also promote the broader 2022 Highway Code changes relating to safe overtaking of pedestrians, motorcyclists, horses and horse-drawn carriages.
Please get in touch with Isaac if you would like any further details.
Isaac Lord, Active Travel Officer
Cambridgeshire County Council | Facebook | X
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